About Mike Rusch

Based in Downtown Bentonville, Arkansas, Mike is the Chief Executive Officer at Pure Charity, a nonprofit dedicated to building world class technology solutions for Nonprofit Organizations, Individual Fundraising, and Community Advocacy.

Mike currently serves on the Board of Directors for Help One NowMercy House GlobalCanopy Northwest Arkansas99 Balloons@HopeMob, Laundry Love, and Serve Northwest Arkansas.  

Prior to Pure Charity, Mike worked for Nickelodeon, The Walt Disney Company, Hershey Foods, and served in the US Marine Corps. Mike is a husband of 22 years, father of 4, a lover of a great story, and never too far from a fly-fishing river.  

Mission is revealing to others their fundamental beauty, value and importance in the universe, their capacity to love, to grow and to do beautiful things and to meet God. Mission is transmitting to people a new inner freedom and hope; it is unlocking the doors of their inner being so that new energies can flow; it is taking away from their shoulders the terrible yoke of fear and guilt.

To give life to people is to reveal to them that they are loved just as they are by God, with the mixture of good and evil, light and darkness that is in them: that the stone in front of their tomb in which all the dirt of their lives has been hidden, can be rolled away.

They are forgiven; they can live in freedom.

Jean Vanier, Community & Growth