About Mike Rusch

Based in Downtown Bentonville, Arkansas, Mike is the Chief Executive Officer at Pure Charity, a nonprofit dedicated to building world class technology solutions for Nonprofit Organizations, Individual Fundraising, and Community Advocacy.

Mike currently serves on the Board of Directors for Help One NowMercy House GlobalCanopy Northwest Arkansas99 Balloons@HopeMob, Laundry Love, and Serve Northwest Arkansas.  

Prior to Pure Charity, Mike worked for Nickelodeon, The Walt Disney Company, Hershey Foods, and served in the US Marine Corps. Mike is a husband of 22 years, father of 4, a lover of a great story, and never too far from a fly-fishing river.  

Ethiopia has one of the highest child marriage rates in the world. 43% of girls in Ethiopia’s Amhara region are married before the age of 15. In response, the United Nations Foundation (UNF) has established educational programs throughout Ethiopia that put girls and women through school, and challenge traditional thinking on child marriage. By investing in education, the UNF hopes to inspire a change in local sentiment surrounding this sensitive cultural issue.

A Lasting Impact focuses on the personal experiences of those who have had their lives changed due to the influence of these UNF sponsored programs. The video further explores the larger implications that reforms like these create.

Present in the City:  Fatherless

Present in the City: Fatherless