About Mike Rusch

Based in Downtown Bentonville, Arkansas, Mike is the Chief Executive Officer at Pure Charity, a nonprofit dedicated to building world class technology solutions for Nonprofit Organizations, Individual Fundraising, and Community Advocacy.

Mike currently serves on the Board of Directors for Help One NowMercy House GlobalCanopy Northwest Arkansas99 Balloons@HopeMob, Laundry Love, and Serve Northwest Arkansas.  

Prior to Pure Charity, Mike worked for Nickelodeon, The Walt Disney Company, Hershey Foods, and served in the US Marine Corps. Mike is a husband of 22 years, father of 4, a lover of a great story, and never too far from a fly-fishing river.  

Mark Horvath (Creator of InvisiblePeople.tv)

Mark Horvath (Creator of InvisiblePeople.tv)

Crazy next few days ahead, but I’m really looking forward to it.

We’re lucky enough to be hosting Mark Horvath, the creator of InvisiblePeople.tv, here in NW Arkansas as he makes his way across the US to Washington, D.C. to speak at The Idea Camp.  A small group of us just signed up to attend, so tell us if you want to go along.

I don’t formally know Mark yet, but I’m anxious to get to spend a few days with him…listening. He has an incredible story of going from affluence to homelessness and how his passion for showing the real faces of homelessness in an effort “to get us mad enough to do something.” KLRC did a two part interview with him that aired on Wednesday, and you can listen to a small portion of Mark’s work by downloading it from KLRC (link to Mark Horvath interview).

We have a busy few days starting early tomorrow morning with some time at Seven Hills Homeless Center, media interviews, time at NW Arkansas Women’s Shelter and Samaritan Community Center. Then the main event…1,287.

We rest a little Saturday and then we are visiting some homeless camps in South Fayetteville on Sunday morning. Sunday afternoon we have a special surprise for Mark. A University of Arkansas Art Professor (Bethany Springer) has some of her work to share. And, then he is off on Monday.

I’ll be posting twitter updates along the way (http://www.twitter.com/mikerusch), so listen in for some behind the scenes updates, pictures, etc.

Okay…here we go.


Amos Story...Aaron Ivey